Every lead answered. In seconds — even at 2 a.m.
Kestrel builds and runs the AI systems that answer your phone, qualify your leads, draft your proposals, and lock the booking — around the clock, without a new hire.
- 21:47:03 · missed call detected → SMS text-back sent in 8s
- 21:47:11 · lead scored 4.6/5 → proposal drafted
- 21:47:14 · booking link delivered → slot locked 06:30
The quiet cost of every unanswered lead today
These are industry baselines, not your worst month. Each maps to a system Kestrel ships — on a stack you own, with no token meter.
Every unanswered call is a job won by whoever answers next.
By the time you call back, the prospect already has three other quotes.
Your phone rings to voicemail exactly when your margin is highest.
Manual follow-up is the most expensive, worst-staffed seat in your company.
Manual today
- Calls ring out to voicemail; the caller moves on
- Follow-up lands hours later — if it lands at all
- No single source of truth for who's been contacted
- Every job depends on whoever happens to be free
Autonomous with Kestrel
- Every call answered in seconds, around the clock
- AI triage routes the right responder before the second call
- One CRM log: every lead scored, in order
- The desk runs without a new hire — and it's yours to keep
From audit to an always-on desk
Three steps, flat published pricing, and every credential handed to you at delivery.
You get a written automation map — what to build, in what order, and what it will save.
Audit
A 30-minute audit of your phone, forms, DMs, and inbox. We map every lead channel, every drop-off, and the dollar value leaking out of each one.
You get a written automation map — what to build, in what order, and what it will save.
Build
We assemble your stack in days: instant text-back, AI qualification, proposal drafting, booking — wired into the tools you already use and tested on real lead volume.
A live system with a handoff doc and an admin walkthrough. You own every piece of it.
Run
We monitor response times, model quality, and booking conversion every week. The care plan keeps prompts, templates, and integrations tuned as you grow.
A 24/7 revenue desk with a dedicated ops line — no new hires, no lock-in.
Ten systems that run the phone, the lead, and the booking
Each ships in days on a stack you own. Mix and match, or start with the flagship revenue desk.
Never-Miss-a-Lead System
Instant missed-call text-back and 24/7 answering across phone, forms, and DMs — the flagship revenue desk.
Lead Qualifier Bot
AI scores and routes every lead on job value, urgency, and budget — in under a minute.
Client Onboarding System
From signature to first job: intake forms, contracts, and first-visit prep — fully automated.
Email Follow-Up Bot
Sequences that nurture, recover, and win back cold leads without you typing a word.
Instagram / WhatsApp DM Bot
On-brand DMs that qualify, answer, and book from the platforms where your leads live.
Proposal & Quote Generator
A proposal or quote drafted from the call, priced to your margins, ready to send the same day.
Form Response Bot
Every web form answered within seconds with next steps — no 'we'll be in touch'.
Weekly Summary Email
A Monday-morning digest of every lead, response, and booking — so you know what's winning.
Inbox & Community Manager
One AI desk for email, comments, and community DMs, with escalation rules you control.
Booking Optimizer
Rebooks no-shows, fills gaps, and nudges confirmations until the calendar stays full.
median time-to-first-lead-response, replaced by 8-second AI responses
Inman 2025 baseline
missed calls, forms, or DMs — answered in seconds, 24/7/365
Kestrel system design target
qualification odds when leads are answered within the hour
HBR
average value of one recovered missed HVAC call
Invoca
Why operators switch
The four reasons service businesses out of their current setup — and the Kestrel answer to each.
Every agency locked me into their tools.
You own the stack. Workflows, prompts, and data live in accounts you control — walk away any time with everything intact.
My last automation broke and nobody noticed.
We monitor median response time and pipeline health daily. The care plan means breakage is caught in minutes, not months.
Metered pricing made my AI bill unpredictable.
Flat monthly pricing per service. We absorb the model volume so you never see a surprise AI bill.
I already tried a GHL agency — it was all dashboard, no outcome.
We don't sell dashboards ; we sell answered calls and booked jobs. If a tool helps, we'll use it; if it doesn't, we won't bill you for it.
Flat, published pricing
No quotes, no 'it depends', no per-task creep. One-time setup, and care if you want it kept on a watch.
Founding operators (first 5 clients): Starter $97 · Standard $397 · Premium $997
Starter
For the solo operator with one urgent leak.
- Never-miss-a-lead text-back on phone + forms
- AI lead qualification (score + priority routing)
- 1 integration (phone, form, or inbox)
- Instant booking-link delivery
- 14-day monitoring window
- Handoff doc + one admin walkthrough
Standard
The full revenue desk for a growing team.
- Everything in Starter
- Lead Qualifier Bot with custom scoring model
- Proposal & Quote Generator
- Email follow-up sequences (3 steps)
- 4 integrations incl. Cal.diy + Notion
- Weekly summary email
- 30-day monitoring + tuning
Premium
End-to-end autonomy for high-volume shops.
- Everything in Standard
- Instagram / WhatsApp DM Bot (compliance-safe)
- Inbox & Community Manager
- Booking Optimizer with no-show recovery
- Unlimited integrations + API access
- Custom AI voices & brand-tuned language
- Priority care (2-hour response SLA)
- 60-day monitoring + monthly growth review
No engineering required · You own every credential · Cancel care anytime
Care plans
Optional. The only published solo-operator SLAs in the space — monitoring, tuning, and a response guarantee.
Care
- 24/7 uptime + response-time monitoring
- Monthly prompt & template tuning
- Quarterly integration health check
- Email support, next-business-day
Care+
- Everything in Care
- Weekly tuning reviews
- Priority support, 4-hour response
- Quarterly strategy session
- New channel builds (1 per quarter)
- Slack / WhatsApp ops line
Questions operators ask before the audit
Stop doing this by hand.
Book a free 30-minute audit. You'll leave with a written automation plan either way — no obligation, no engineering needed.
100% free & open-source stack — self-hosted, no token caps, you own every credential.